This is Episode 15, “Focusing on Product Experience With Adam Robinson.” Adam is an expert Marketer in the Supply Chain and Logistics industry.

We discuss how providing a better experience in delivery, wrapping and packaging of the product has become just as important as the product itself.

Adam notes the importance of Marketing and Customer Experience to be coordinated and aligned with the Supply Chain in order to deliver a superior user experience. 

To learn more about Marketing Trail Guide, visit

To learn more about Adam, visit:

To learn more about LIVE ACTION, visit:

Date 8/18/20

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